Outlaw runners - Distance

Distance Running stores Hijacked the new Paris' speed limitation.

CANNES LIONS
SILVER - PR - RETAIL
Bronze - DIRECT - REAL-TIME RESPONSE
BRONZE - BRAND EXPERIENCE & ACTIVATION - SINGLE MARKET
SHORTLIST - OUTDOOR - Breakthrough on a budget
SHORTLIST - OUTDOOR - single market
SHORTLIST - OUTDOOR - Social behaviour
SHORTLIST - PR - SINGLE MARKET CAMPAIGN
SHORTLIST - BRAND EXPERIENCE & ACTIVATION - GUERRILLA MARKETING
shortlist - direct - breakthrough on a budget
SHORTLIST - DIRECT - local brand

D&AD
GRAPHITE - press & OUTDOOR - TACTICAL PRESS ADVERTS
WOOD - PRESS & OUTDOOR - TACTICAL POSTER ADVERTS
WOOD - PR - REACTIVE RESPONSE
WOOD - DIGITAL – taCTICAL
WOOD - DIGITAL- PHYSICAL & DIGITAL

THE ONE SHOW
bronze - print - craft photography
bronze - social media - real time response
bronze - social media - stunts
merit - direct – targeted video
merit - direct- guerilla marketing
Merit - oOH - murals
merit - ooh- craft photography
merit - pr - events
merit - pr - current event response

CLIO AWARDS
gold - DIRECT- ACTIVATION
GOLD - PR - REAL TIME RESPONSE
SILVER - BRANDED ENTERTAINMENT - ACTIVATION
SILVER - DIRECT – OUT OF HOME
bronze - pr - special event

LIA
gold - ambient & activation - best use of real time advertising
silver - ambient & activation - direct
SILVER - NON TRADITiONAL - best use of real time advertising

EUROBEST
GRAND PRIX - PRINT - LOCAL BRAND
BRONZE - BRANDED EXPERIENCE & ACTIVATION - GUERILLA MRKETING
BRONZE - PR – LOCAL BRAND

WARC RANKING
13TH POSITION

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